I don't know how to put this in any other words or to summarize or highlight. In a sense, it is staying true to the book to not define it further. And so I share some excerpts.
In each case there's a beautiful way of doing it and an ugly way of doing it, and in arriving at the high-quality, beautiful way of doing it, both an ability to see what 'looks good' and an ability to understand the underlying methods to arrive at that 'good' are needed. Both classic and romantic understandings of Quality must be combined.
... people who, though stylish, don't know where to start because no one has ever told them there's such a thing as Quality in this world and it's real, not style. Quality isn't something you lay on top of subjects and objects like tinsel on a Christmas tree. Real Quality must be the source of the subjects and objects, the cone from which the tree must start.
Now it's time to further an understanding of nature's order by reassimilating those passions which were originally fled from. The passions, emotions, the affective domain of man's consciousness, are a part of nature's order too. The central part.
What really counts in the end is their peace of mind, nothing else. The reason for this is that peace of mind is a prerequisite for a perception of that Quality which is beyond romantic Quality and classic Quality and which unites the two, and which must accompany the work as it proceeds. The way to see what looks good and understand the reasons it looks good, and to be at one with this goodness as the work proceeds, is to cultivate an inner quietness, a peace of mind so that goodness can shine through.
This inner peace of mind occurs on three levels of understanding. Physical quietness... Mental quietness... But value quietness, in which one has no wandering desires at all but simply performs the acts of life without desire, that seems the hardest.
That which turns its back on this inner calm and the Quality it reveals is bad maintenance. That which turns toward it is good. The forms of turning away and toward are infinite but the goal is always the same.
Right thoughts produce right actions and right actions produce work which will be a material reflection for others to see of the serenity at the center of it all.
... Someone who connects with Quality. He gets filled with gumption... A person filled with gumption doesn't sit around dissipating and stewing about things. He's at the front of the train of his own awareness, watching to see what's up the track and meeting it when it comes. That's gumption.
The gumption-filling process occurs when one is quiet long enough to see and hear and feel the real universe, not just one's own stale opinions about it. But it's nothing exotic. That's why I like the word.
These false images are deflated so rapidly and completely you're bound to be very discouraged very soon if you've derived your gumption from ego rather than Quality.
Aretê implies a respect for the wholeness or oneness of life, and a consequent dislike of specialization. It implies a contempt for efficiency - or rather a much higher idea of efficiency, an efficiency which exists not in one department of life but in life itself.
The Good was not a form of reality. It was reality itself, ever changing, ultimately unknowable in any kind of fixed, rigid way.
Along the streets that lead away from the apartment he can never see anything through the concrete and brick and neon but he knows that buried within it are grotesque, twisted souls forever trying the manners that will convince themselves they possess Quality, learning strange poses of style and glamour vended by dream magazines and other mass media, and paid for by the vendors of substance. He thinks of them at night along with their advertised glamorous shoes and stockings and underclothes off, staring through the sooty windows at the grotesque shells revealed beyond them, when the poses weaken and the truth creeps in, the only truth that exists here, crying to heaven, God, there is nothing here but dead neon and cement and brick.